THE GAP BETWEEN TRAINING HARD AND PERFORMING ELITE, IS FUELLING

Data-driven performance nutrition for committed athletes. Whether you chase podiums, contracts, or PBs: Stop guessing. Start executing.

APPLY FOR THE AFPRS PILOT!

EFFORT IS NOT ENOUGH.

You’re doing the work, but the numbers aren't moving.

ENERGY CRASH: Fading in the last 15 minutes.

SLOW RECOVERY: Soreness that bleeds into the next session.

THE GUESSWORK: Random supplements. No strategy.

THE AFPRS PROTOCOL

5 Steps. Total Optimisation.

  1. ASSESS • Full nutritional audit.

  2. FUEL • Precision macros aligned with training load.

  3. PERFORM • GPS & wearable data integration.

  4. RECOVER • Protocols to accelerate repair.

  5. SUSTAIN • Habits that last.

STATIC PLANS FAIL. DYNAMIC SYSTEMS WIN.

WE DON'T send a PDF and ghost you.

  • WE DO adjust your plan weekly based on your fixtures.

  • WE DON'T guess.

  • WE DO use your data (Whoop, Garmin, GPS) to make decisions.

A Performance Director in your pocket. Not just a diet plan.

THE INVESTMENT

£30 GBP / $60 AUD per week (Billed monthly. 3-month minimum physiological adaptation period required).

THE GUARANTEE

Follow the data for 8 weeks. If performance doesn't improve, you don't pay.

5 SPOTS. PILOT INTAKE. JANUARY 2026.

SECURE YOUR SPOT

THE RESULTS SPEAK FOR THEMSELVES

  • A smiling male soccer player in a white jersey with his hands clasped together, standing outdoors

    "Less Sluggishness on Matchdays"

  • "My focus and physical output improved noticeably through preseason."

  • A male field hockey player in a white and green uniform, wearing a headband, is bent over with a hockey stick, focusing on the ball on a blue field during a game.

    "Liam helped me unlock that final 1%"

  • "I noticed a big difference in my energy and recovery throughout preseason."

  • A man with dark, curly hair and glasses, wearing a dark green sweater, looking to the side with a slight smile, sitting in a room with a light wall and a plant in the background.

    "Game-Changing Nutrition Support"

  • "Improved my half marathon time by 6% in just 3 months with tailored nutrition coaching."

  • "We created a plan that worked with my intolerances and travel during preseason, it kept my energy consistent every day."

FREE NUTRITION PDFs